Privacy on iPhone — Simple as that
Privacy is a fundamental human right. At Apple, it’s one of our core values. Your devices are important to so many parts of your life. What you share from those experiences, and who you share it with, should be up to you. Apple products are designed to protect your privacy and give you control over your information. It’s not always easy. But that’s the kind of innovation we believe in, and that’s why Privacy is one of the biggest initiatives.
